BBZ HARD MULLET SWIMBAIT HAS WON THE BEST OF CATEGORY AWARD FOR HARD SALTWATER LURE AT THIS YEARS ICAST SHOW!

The award-winning BBZ Hard Swimbait was meticulously designed by powerhouse product developers Mike Bennett, Bill Siemantel, and Hide Iwasaki. Between them, they have amassed an impressive total of 16 Best of Category awards at the International Convention of Allied Sportfishing Trades (ICAST)Show, highlighting their commitment to excellence and their profound impact on the fishing community.

Bill Siemantel, Hide Iwasaki, Mike Bennett

"We are incredibly honored to receive this award," said Mike Bennett, Head of Product Development at FishLab. "Our team is dedicated to pushing the boundaries of fishing tackle design, and this recognition is a testament to our relentless pursuit of perfection."

Bill Siemantel, a renowned figure in the sportfishing world, added, "Winning this award at ICAST is a dream come true. It highlights the passion and innovation that go into every product we create. We're proud to be part of an industry that continually evolves and inspires."

Bill Siemantel

Hide Iwasaki, who brings a wealth of international experience to the team, remarked, "This award validates our collaborative efforts and the global appeal of our products. We will continue to strive for excellence and deliver the best to our customers."

Bill Siemantel and Hide Iwasaki

FishLab by Okuma's hard swimbaits stand out for their lifelike appearance, exceptional durability, and remarkable action in the water, making them a must-have for anglers of all levels. This prestigious award at ICAST solidifies FishLab’s position as a leader in fishing tackle innovation.

John Bretza, Hide Iwasaki, Bill Siemantel, Alwayn Liu, Mike Bennett, Daniel Romas

At Okuma Fishing Tackle, we deliver more than just fishing gear. We deliver the motivation to hit the water, the energy to maintain focus, and the excitement that injects every cast with high expectations. The advanced materials, dynamic design, and commitment to longevity contained in each of our fishing reels, fishing rods, and rod and reel combos are not simply a means to an end. They are the foundation of a better and more complete fishing experience. Okuma Fishing Tackle was developed to inspire your passion for fishing, both on and off the water. Whether you fish for bass, trout, catfish, salmon/steelhead, striper, tuna, or marlin, when the sun rises tomorrow, a new opportunity will be born. Let’s make the most of it together.