Over the past few months, we've begun the process of bringing you into the Big Bass Zone and to the point in your angling career where the prospect of catching bigger bass is not a remote, hazy concept, but a reality. There's still much more work to be done – more questions to ask and answer.
To help you in this journey, we've teamed up with Stoeger Publishing, the leader in outdoor books since 1924, to create a book that pushes the envelope not only in terms of fresh, how-to content, but in presentation as well.
For those of you who have become familiar with the Big Bass Zone, it'll come as no surprise that our 288-page book will not be like any other fishing publication you've ever seen.
First, this book is not some expanded magazine article based on ideas and information that have been repeated and rewritten countless times. "Big Bass Zone" – the book – will open up to you a whole new adventure in bass fishing. The content is all-new, hardcore how-to with an equally hardcore blend of how to reorder your thinking in regards to catching bigger bass. You'll need both.
Second, Stoeger cut no corners when it came to presentation. Packed within these 288 pages are over 50 color photographs that explain, illustrate and illuminate the methods and chronology of big bass methods. (By the way, these are all current photographs. No "oil can" hats or 1980s-era boats.)
But we didn't stop there. There's an equal number of Chris Armstrong illustrations and diagrams to help lead you to the promised land of bigger bass. We think most anglers will agree that Chris has set the standard among bass fishing illustrators.
Together, all these elements form an entertaining and visually appealing template for learning, understanding and unlocking the mystery of catching bigger bass on demand – one that has perplexed generations of bass fishermen.
At the core of everything we do is simplicity. The task of catching bigger bass has always been made to seem complicated. Why? Well, not many anglers could catch them consistently, so the obvious assumption was: It's a hard thing to do, therefore it must be complicated.
When a big fish is caught, it's generally viewed as a singular event, something where all the planets aligned in the cosmos. To inmates of the BBZ, you know how we feel about that brand of thinking. Not.
For instance, in the recent Texas Elite 50 event on Lake Lewisville, Kevin VanDam's lake record 11-13 received a lot of deserved attention. Give props to KVD - he's that good. But, in the world of "time limit" tournament fishing, double-digit bass get the big headlines because they're generally the exception, not the rule.
Texan anglers should be wondering what they've been missing because the first instinct of fishermen is that VanDam found the big "one." Certainly not the BBZ mindset. Rest assured there are others of that size in Lewisville. KVD caught his on a plastic worm while focusing on a tournament bite. What would happen if someone was fishing Lewisville and actually targeted bigger bass?
This is precisely what our Big Bass Zone book brings to the party. It provides a step-by-step gameplan to move your big-fish efforts from "excuse me" catches to targeted, consistent results. Moving from one level to the next demands a significant change in tactics as well as mindset. The Big Bass Zone delivers the baseline – the foundation from which to start.
Are we saying it's easy? Well, yes and no. If you're willing to embrace new concepts, positive results may come faster than you might expect. This is especially true in waters where big-bass methods are universally ignored. Look around. Is anyone in your area actively pursuing bigger bass? Why not you?